One of the most important things when you are in a business and have a website, that should not be neglected is the legal side of things. In this article, we are going to provide all the information necessary to completely understand Privacy Policies.
Privacy is considered as one of the fundamental human rights by the Constitution of South Africa. The government has passed legislation to protect individuals from their personal information being collected, distributed and used for numerous purposes without their knowledge in the form of the Protection of Personal Information Act 4 of 2013 which will soon come into effect.
Simply put, it is a document that describes in detail what personal information your website collects from its visitors along with how you store it and use it.
The following are examples of personal information which can be collected from websites:
There are several compelling reasons why website owners need it, and here are some of them:
It's not enough for you to state that "personal information will be used" - you need to elaborate on this term because it's relative. Therefore, go into the tiniest details when it comes to the information you plan on using, whether that will be only the name, or the name and age, the email address, the state where they live in, and whether you want to access their social platform accounts in order to reach other preferences.
In order to gather as many "yes, I agree", it's necessary to explain the purpose of your which to access personal information. Most websites explain their need for this type of information by stating that it's for the purposes of increasing the overall satisfaction of their clients, customers, or followers. However, you do need to be very specific about your intention and especially so if they exceed the usual expectations.
Although your primary goal is to have as many regular visitors as possible, you still need to allow your target audience to decide whether or not they find your document acceptable. Some business simply restrict access in total if a visitor doesn't want to accept the terms, others make just a part of their content visible, while some just offer it as a proposal. It's up to you to make this decision individually and it needs to be in accordance with your long-term goals.
Since many website owners use some kind of advertising network to further monetize their online presence, here are a few things you need to inform your visitors about when you use Google AdSense.
The enforceability of this agreement can be implemented by using either browse-wrap or clickwrap. A browse-wrap would be the first two examples in the previous section of the article, while the clickwrap method can be seen in the last example of the last section.